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Talk Radio for Authors (Infinity Publishing 2007)
by Francine Silverman
About the Book
Talk Radio for Authors takes the guesswork out of finding responsive radio hosts. Each of the 230 talk radio shows includes contact information, theme and guest criteria, i.e., authors, therapists, teachers, sport coaches, so the book is suitable for anyone seeking air time.
The book also includes host bios and their opinions of the best and worst guests.
The shows are divided into 40 categories, ranging from Addition to Women.
Talk Radio for Authors is available from the publisher at http://www.buybooksontheweb.com (Category: Business/Economics- Marketing).
About the Author
Francine Silverman was a newspaper reporter for many years but her writing/marketing career really began in 2003 when she was author of two local guidebooks, Catskills Alive (1st and 2nd editions, 2000 and 2003) and Long Island Alive (2003), both published by Hunter Publishing. Having trouble marketing them and hungry for ideas, she decided to start an ezine for authors of all genres.
Book Promotion Newsletter was born in March 2003. Fran compiled a questionnaire with all her burning questions that she continues to send to each new subscriber. Two years later, she had so many creative marketing strategies from subscribers that she put together a book called Book Marketing from A-Z (Infinity Publishing 2005), containing the best marketing tactics of 325 of them.
Fran was spending so much time on the computer that she decided to start an on-line publicity service and began offering a membership service to her subscribers in which she sends out Expert Sheets with their bios to radio hosts and columnists. At present, Fran has more than 70 clients and continues to find them radio and newspaper spots.
Then she began a radio show on Achieve Radio, http://www.achieveradio.com, called Book Marketing with Fran, in which she interviews authors about their marketing strategies. Meanwhile, she had accumulated so many radio show websites while doing publicity for her authors that she decided to compile her new book, Talk Radio for Authors - Getting Interviews across the U.S. and Canada. http://www.bookpromotionnewsletter.com
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